Storefront and catalogue
Product pages that load fast and sell: real photos, variants, stock levels and reviews, in a catalogue shaped around what you actually make.
E-commerce website developmentOnline stores that sell direct
A shop of your own instead of a listing on someone else’s marketplace: catalogue, checkout, payments, shipping, order tracking, and the admin side you run it from every day. We have built them for a skincare brand and a handmade label, and both are live.
01The problem
Why brands come to us
Usually because one of these has started to cost real money.
- 01
Marketplace fees eat the margin
And the customer belongs to the marketplace. You never get their details, so you can never sell to them again.
- 02
Checkout loses people
Too many steps, the wrong payment options, a page that stalls on mobile data. Every abandoned cart is an ad you already paid for.
- 03
Orders live in WhatsApp and a notebook
Fine at ten orders a week. Somewhere past that, things get missed and customers start asking where their parcel is.
- 04
The store fights the product
Made to order, one-offs, bundles, sizes — templates assume a catalogue that looks like everyone else’s.
02What we do
What a store includes
Everything between someone seeing your product and the parcel reaching their door — and the tools to run it without us.
Checkout and payments
Razorpay with UPI, cards, net banking and wallets, cash on delivery if you offer it, and coupon codes. As few steps as possible, all of them quick on a phone.
Shipping and tracking
Shipping partners such as Shiprocket wired in, and a tracking page so customers can check on an order themselves instead of messaging you.
Emails after the sale
Order confirmations, shipping updates and the other messages a customer expects, sent automatically and written in your voice.
Admin panel
Your side of the shop: orders, stock, products, customers and coupons in one place, with exports for when your accountant asks.
Accounts and reviews
Customer accounts, order history and product reviews, so people come back and the next customer has something to trust.
03Who it is for
Is this for you
A good fit
- D2C brands that want their own customers and their own margin
- Makers and small labels with unusual catalogues — made to order, one-offs, custom pieces
- Brands outgrowing a marketplace listing or a template store
Probably not for
- Testing an idea with five products this weekend — start on Shopify or Instagram, and come back when it works
- Large multi-vendor marketplaces
04The work
Built, live, and open to look at
Two stores with very different catalogues: a clinical skincare range, and handmade crochet where no two pieces are the same.
01Clinical skincare2026
Silomin
An online shop for a skincare brand that sells straight to its customers instead of through a marketplace.
What we did
The whole store — storefront, product catalogue, checkout and order flow, and the admin panel behind it.
- React
- TypeScript
- Supabase
- Razorpay
- Shiprocket
silomin.com
“We wanted a store that felt like our brand, not a template with our logo on it. Bitbew built the whole thing — checkout, shipping, the admin we use every day — and explained every decision in plain language along the way.”
02Handmade crochet2026
J Charms
An online shop for handmade crochet. Everything is made to order and no two pieces are the same, so the catalogue had to cope with one-offs.
What we did
Storefront, product catalogue, checkout and order tracking, and the admin panel the shop is run from.
- React
- TypeScript
- Supabase
- Cash on delivery
jcharms.in
“Every piece I make is different, and most shop builders simply could not handle that. Bitbew built the store around the way I actually work, and showed me how to run it myself.”
05How it goes
From first call to up and running
- 01
Catalogue first
We map products, variants, prices, shipping rules and how you fulfil orders. The store is designed around the answers.
- 02
Checkout and payments
Payment gateway, shipping and order emails set up and tested with real transactions before anything else is polished.
- 03
The storefront
Product and category pages built and reviewed on a private link, with your real photos and your real words.
- 04
Launch and handover
Test orders run end to end, your accounts connected, and a walkthrough of the admin so you can run the shop from the first day.
Every project starts the same way: a free call, then a written plan with a fixed price per stage. How we work and how pricing works.
Tools and platforms
- Storefront
- React
- TypeScript
- Astro
- Backend
- Supabase
- Postgres
- Payments & shipping
- Razorpay
- UPI
- Cash on delivery
- Shiprocket
06Questions
What people ask us first
01Should I use Shopify or have a store built?
Shopify is a good answer for a lot of brands, especially early on, and we will tell you if it is the right one for you. A custom store starts to make sense when monthly app costs and fees add up, when your catalogue does not fit a template, or when you want full control of checkout and your customer data. The guide below goes through the trade-off properly.
02Which payment methods can customers use?
Through Razorpay: UPI, cards, net banking and wallets. Cash on delivery can sit alongside it if you want to offer it. Payments go straight into your own Razorpay account.
03Can I manage products and orders myself?
Yes. Every store comes with an admin panel for products, stock, orders, customers and coupons, and we walk you through it at handover.
04Can you bring in the customers too?
Yes — ads, social media, UGC and creator campaigns are the other half of the studio, and they are quoted separately. Plenty of brands take the store and run their own marketing, which is fine too.
05How long does a store take?
A straightforward store is usually a few weeks. Unusual catalogues, connections to systems you already use, or large product imports take longer. You get real dates in the written plan.
Next step
Tell us what you sell
A link to your Instagram or your current shop is plenty. We will come back with how we would set the store up, and what it would take.
Often needed alongside
01
Performance marketing
Google and Meta campaigns set up, watched and reported back in plain numbers, with the landing pages and tracking that make those numbers true.
Read more02
UGC & influencer marketing
Real people talking about your product: UGC videos for your ads and product pages, and influencer campaigns with creators your customers already follow.
Read more03
Branding & logo design
A logo, colours, type and the rules for using them — set up once, properly, so everything you make afterwards looks like it came from the same place.
Read more